hinsch.consulting
Consulting, business development and management with a focus on the entertainment and media industry
With our deep understanding of the media business we support you in your projects, optimisation- and change processes:
From the initial idea through in-depth analysis to operational implementation.
EXPERTISE
In the following fields we have extensive know-how in the publishing and media business:
Value creation & innovation
Better understanding of changes in customer habits. Expansion/stabilisation of your revenues.
- Product- / Portfolio-Checkup (printed and digital media)
- Target group and competition analyses
- New impulses for your products
- Support at relaunch & revitalisation processes
Additional revenue streams for your existing business areas based on changing customer habits.
- Podcast, web, app, e-book, e-paper, printed media…
- Development, testing and business planning with agile methods
- Individualisation of products & cross-platform content creation
Rethinking your value creation with innovative business models.
- Determination of individual potentials
- Trend, market and customer analyses
- Strategy process: development of tactics, strategy and vision
- Development and testing of products and business models
Operationalisation & Service
Working together even more efficiently and effectively. Digital transformation.
- Implementation of agile methods
- Process automation
- Service provider pitch and selection (e.g. editorial, sales, marketing, IT)
- Providing support for insourcing, outsourcing and cooperation processes
Automation and adaptation of the technology to your new requirements.
- Selection of technology, software and service providers
- Content Management Systems / Production Automation
- CRM and marketing automation systems
- ERP systems / publishing systems
- E-commerce / Online shops
Flexible resources & additional know-how without binding fixed costs to implement your goals.
- Project management (classic and agile)
- Certified SCRUM Master and Product Owner
- Interim management
- Due diligence and carve-out support
Range of services
We can provide you with individual support along the entire process chain:
Competence
Holger Hinsch
Holger Hinsch is the head of hinsch.consulting. He has a broad range of experience in the media and publishing business, in the strategic business field development, in the area of digital transformation and in the implementation and establishment of holistic business models.
- 28+ years of experience in the media and entertainment business
- 15+ years of leadership experience as General Manager/Publishing Director in various companies
- Leading divisions, teams and projects in corporate groups and small, agile organisational units
- Certified SCRUM Product Owner
- Certified Product and Content Manager Digital
- Certified AI Manager
NETWORK
hinsch.consulting-network
One contact person – Many experts
We support you in your challenges with our diverse specialisations and experience.
With hinsch.consulting-network, you have access to professionals, who can work out tailor-made solutions for you.
hinsch.consulting manages the entire network coordination for you.
The network skills
Digital product development
- Concept, product development and media design for digital media
- Advisory services for content management systems and automation of production
- Web and app development
- UX/UI conception
Technology
- Selection of technology, software and service providers
- Modern system architecture (e.g. microservices, cloud)
- Deep tech: Blockchain, NFT, AI
Content
- Development & implementation of publishing concepts
- Design development (layout, CD/CI, illustrations)
- Editorial work (text, image/photo, layout, developmental editing, relaunches)
Organisation & Processes
- Workflow and process optimisation
- Staff development, coaching and seminars for modern product development processes
- Project management (classic and agile)
e-Commerce
- Development of platform-based shops on the basis of established standard solutions
- Development of individual e-commerce solutions
- Payment, accounting, customer administration
Online-marketing
- SEO/SEA
- Content-marketing
- Social media marketing
- HR marketing / employer branding
References
A selection, further details on request
“The pessimist complains about the wind; the optimist expects it to change; the realist adjusts the sails.”
Sir William Ward (1837 – 1924)
Contact
hinsch.consulting
Holger Hinsch
Eisenlohrstr. 29
76135 Karlsruhe (Germany)
Deutschland / Germany
Mobile: +49 151 1680 3221